Emory Law School totally loses it and “gets students blogging early with innovative new class.”

At the outset, let’s talk about me a little. Lawyers blogging is, obviously, fine with me. In 2005, my 25th year in private practice, I started this blog called What About Clients? Two Washington, D.C. friends–a telecom lawyer about my vintage and a 30-something marketing consultant–urged me to start blogging for two reasons. First, I had some strong ideas about practicing law, especially with respect to (a) getting and keeping higher-end clients in a smaller (5 to 15 lawyers) shop, (b) working abroad for those same clients, (c)training associates lawyers and (d) litigating in American federal courts. Second, I was a good writer who since my early twenties had published feature articles and op-eds on a variety of topics in magazines and newspapers, and as a lawyer had published a slew of articles on litigation, environmental law and practicing law. The blog became fairly popular in America and in Europe pretty quickly, earning accolades and awards regularly in 2005-2010. We tried to post daily. From day one I had lots of editing help from an associate lawyer and a law clerk. The idea was to make sure that the actual work done for clients never took a back seat to blogging. In fact, we rarely mentioned the blog to our clients. Our clients, we reasoned, could care less about blogging–and we were right abou that. ____